10 Ways To Improve Page Ranking Of Your Site

December 30, 2009
By Jay Caetano


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How to increase Page Rank of the site

1. Include useful high-quality information on your site:
Include content which is useful for the users and relevant to your site.

2. Submit your site to various web directories and reference sites:
Post the URL of your sites to web directories because they help to get back link to your site.

3. Publicize your site to everyone with whom you communicate:
Add your site’s URL to every piece of communication you initiate. Your Web address should be listed everywhere that your phone/fax number and mailing address:

  • Business cards
  • Letterhead
  • Newsletters
  • Brochures
  • Press Releases
  • Fax cover sheets
  • Email signatures
  • Write a newsletter and send it out.

4. Provide a Rich Site Summary (RSS):
RSS is also known as Really Simple Syndication. RSS as “a lightweight XML format for distributing news headlines and other content on the Web.”

5. Ask other high-quality websites to link to your website:

Getting other “good” websites to link to yours usually helps your website’s PageRank and ranking on Google.

6. Provide motivation for highly ranked websites to link to yours:

Getting highly ranked sites to link to yours will improve your ranking more than getting many poorly ranked sites to link to yours.

7.Check out a site before you link back:

When you receive a request for a link, check the site before you link back. Is it a site worthy of your link, i.e., vote of confidence? Would a link be of value to your page’s visitors?

8. Tell the press about your site:

Telling the press may not get your website publicity. After making Google Guide live, I emailed local, national, and international press and got a poor response to our publicity.

9. Keep your website up:

If your website is not accessible for an extended period of time, Google may reduce the ranking of your site.

10. Give away content:

If most of your site’s content is commercial — e.g., pages about your business — consider adding other pages with useful information for the public. For example, if you sell bicycles, include pages or a blog about bicycle paths, bicycle gear, or with tips on bicycling. Publicize these and encourage others to link to them.

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