Social Media 2010: January 14-15 by Greater Phoenix SCORE

December 31, 2009
By Jay Caetano


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Many businesses have implemented some social media activity for their business – perhaps a blog, or Twitter, or an online profile of some sort. But in most cases it hasn’t resulted in enough benefit to justify the time. Now Greater Phoenix SCORE® comes to the rescue of businesses across Metropolitan Phoenix with Social Media 2010: Springboard to Success. The event with presentations by high-profile speakers on January 14th and workshops with more experts on January 15th will give business owners what they need to successfully execute growth with social media.

“A couple years ago some of my ‘techie’ friends told me that social media was a fad,” said Maryanne Weiss, Chairman of Greater Phoenix SCORE, “but that no longer is the case. In fact, social media is revolutionizing marketing right before our eyes, and it is imperative that any and every business jump on now before their competitors do.”

The event on January 14-15 will be held at the world-class education center at the East Valley Institute of Technology (EVIT) in Mesa. It will feature a variety of social media and business experts who not only are knowledgeable but are well-practiced in successfully implementing social media in businesses in Arizona and beyond.

Headlining the event will be Lon Safko, author of the best-selling book The Social Media Bible. In addition to being an author and expert in social media, Lon is a serial entrepreneur with decades of success growing real businesses. The focus of this event is letting the ‘rubber hit the road’ for businesses looking to grow using social media.

“Social media is no longer an intellectual curiosity and so I feel it is imperative that we be as practical as possible in bringing real-life stories and execution techniques to businesses looking to grow,” said Weiss. “January 2010 is an opportunity for all businesses in the Phoenix area to reconsider what they’re doing on the web and in social media, and kick-start new strategies for growth.”

Tickets are available for all or part of Social Media 2010 at www.scorephoenix.org. For questions call 602-745-7250 or email info@scorephoenix.org

About Greater Phoenix SCORE

Since 1964, SCORE “Counselors to America’s Small Business” has helped more than 8 million aspiring entrepreneurs and small business owners through counseling and business workshops. More than 11,300 volunteer business counselors in 370 chapters serve their communities through entrepreneurial education dedicated to the formation, growth and success of small businesses.

Greater Phoenix SCORE is one of only 9 chapters out of 370 across the US to be designated ‘Four Star’ for outstanding client satisfaction and operational excellence. For more information about starting or operating a small business in Arizona, call Greater Phoenix SCORE at 602-745-7250, or email: info@scorephoenix.org, or visit Greater Phoenix SCORE on the web: www.scorephoenix.org.

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